• Add to Collection
  • About

    About

    This was a hypothetical comprehensive branding project. I started with designing a new logo, which includes both a "7" and a "G," with the "7" be… Read More
    This was a hypothetical comprehensive branding project. I started with designing a new logo, which includes both a "7" and a "G," with the "7" being represented in negative space. I next redesigned the packaging, following a more contemporary angular design to help it stand out against other generic brands such as up and up. I also designed a new point of sale display for retail stores such as target. Read Less
    Published: