Eman Moosa's profile

Tees & Trends - Brading

About Tees & Trends  

Tees & Trends or (T&T) is an upcoming humble business venture founded three young Bahraini ladies, which focuses on t-shirts designed with artistic prints from digital sketches, while coming up with unique ideas to suit people's tastes.

Each collection is set to be different than the other, according to the seasons and celebrations that happen throughout the year in Bahrain and the Gulf Area. 

As part of T&T, my goal was to come up with something that would grab attention in a subtle manner, while having the durability to last a few years ahead. 
As a big fan of of Dan Brown's Angels and Demons, I've been amazed by Ambigrams, which is a style of calligraphy that enables you to read a word from another view point or orientation. the "t" you see in the image was the start of this logo, along with the other sketches.  
The logo which is t&t, the short form of the company's name can be read right side up, as well as when flipping the logo 180 degrees. 

The reason behind this was that I wanted to create an ambirgram that looked mysterious, a head-turner but at the same time didn't look old-script like.

Having the "Flip" factor to it is a sign of dynamic nature of our company and personalities. Assume this was on a t-shirt. If someone asks me to prove if the logo was in fact an ambigram, I would so a handstand! 
Other Tees & Trends stationary and merch coming soon.
 Thank you! 
Tees & Trends - Brading
Published:

Tees & Trends - Brading

As a Co-owner of Tees & Trends, my task was to brand the upcoming business venture with something eye-catching. The logo read upwards is read the Read More

Published: