Collaborative Re-brand Project
Brief: To re-vamp a brand or product using some sort of illustrations in the final outcomes.
The chosen brand was 'Head & Shoulders', the anti-dandruff hair products company. In collaboration with two other people, we designed two new shampoo bottles, one for women and one for men. Whilst doing some the logo received a fresh new look. The shape of the bottle originates from the main ingredient used in the product which is zinc pyrithione, the symbol of this is 4 hexagons joined with various symbols so we thought that it would be appropriate to use this as the bottle shape because it plays an important role in healing dry skin and dandruff but also because it would add a uniqueness to the brand making it stand out on the shelf.
