Wuruhi.com is an international online store and community uniting fashion designers, artists, and customers.
All in one place to help customers discover the hidden jewels.
The concept is built around a wolf pack. The name Wuruhi, meaning “wolf” in Māori language, acts as a collective noun for all the parties. A lone wolf does not howl in fear of giving away its position to enemies. But a pack is strong. Its presence is clear.
The abstract wolf icon stands tall and proud surveying over the crisp unobtrusive identity.
