NADZOR.UA - online store that provides your home and business
with the best security solutions, alarm systems, and services. The
ultimate goal of the company is to make everyone feel safe. Their
catchphrase is «Keep everything under control». Based on that
idea, we’ve created a unique identity system that originates from a
camera’s viewfinder and its components.|
II. THE LOGO
For the logo we’ve chosen the most familiar symbol of the
recording process - the red REC button.|
III. TRANSPARENT MATERIALS
This cards and folder are made of transparent materials ( PET, tracing paper). It creates a very unique effect and also imitates a camera's viewfinder.|
IV. LET'S PLAY THE SPY GAME!
For this poster design we’ve drawn an inspiration from a crossword puzzle. There’s a coded
message «KEEP CONTROL EVERYTHING» which is connected by different words from the
V. ATTENTION! VIDEO SURVEILLANCE!
«Video Security Surveillance» sticker sign for home and business
VI. TYPOGRAPHIC TREATMENT
Akrobat is a modern sans serif font with condensed proportions
with a geometric aestetics and slight neo-grotesque characteristic.|
VII. SOCIAL MEDIA
THANK YOU FOR WATCHING!