Shanghai international Marathon is a huge running festival in each November.
We build this hub for 38,000 runner to pick up their official race Tee which we designed for them every year,
also provide trial run and pacer service onsite, we use red as a color which represent speed and Nike's most 'fast' innovation running shoes.
Art Direction & Visual Center: Sally zou
Coordination Asia - Exhibition design
Studio Float - graphic and video content
Wispark - Production