Frye #MeetOurMakers Campaign
Directed by Jeremiah Warren
Produced by Brother & Craft
Role:
Director
Editor

Background
The Frye Company is a boot manufacturer that has been around since 1863. Whenever Frye opens a new store, they launch a #MeetOurMakers campaign introducing people to some of the most creative, talented, and fascinating makers in that city. Frye wanted to create a story about these makers using photography and video.
My Role
I directed and edited each video for our shoot, profiling makers in Kentucky and Nashville. In Kentucky, we profiled​​​​​​​ Four Roses Bourbon, Ale8, and the artist Kayla Weber. In Nashville, we profiled Barista Parlor, Olive and Sinclair, and Jamie and the Jones
My Approach
The producers and I would arrive at a location and put together a rough shot list. They were taking photos, so I would work with them to film between photo setups. I then made a 40-55 second edit of each video for Instagram. 
Frye #MeetOurMakers Campaign
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Frye #MeetOurMakers Campaign

A series of videos I directed for Frye's #MeetOurMakers campaign.
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