Club 57: Film, Performance, and Art in the East Village
Club 57 was a countercultural hub located in the basement of a Polish Church at 57 St. Marks Place where artists, musicians, performers, and curators met to exchange ideas, party, and show new work. The exhibition presents their accomplishments across a range of disciplines—from film, video, performance, and theater to photography, painting, drawing, printmaking, collage, zines, fashion design, and curating. Inspired by the the club’s cheaply made xerox flyers, we designed an identity system with large, graphic typography, and a neon title wall. The advertising, posters, and flyers used photographs from parties and performances, along with works of art created by attendees. 

Designed at The Museum of Modern Art, and organized by Ron Magliozzi and Sophie Cavoulacos with Ann Magnuson 
Creative Direction: H.Y. Ingrid Chou; Art Direction and Design: Damien Saatdjian; Design: Eva Bochem-Shur; Production: Claire Corey, Tom Black; Film Production: MoMA Digital Media; Typeface: MoMA Sans (Commercial Type)