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    ModRec is not just a purveyor of coffee beans from some of the world’s best small-batch roasters, but a singular portal into a world where realne… Read More
    ModRec is not just a purveyor of coffee beans from some of the world’s best small-batch roasters, but a singular portal into a world where realness, the spontaneity and individuality reign supreme over artifice, pretense and mass culture. Beginning with the bold wordmark, the identity serves as a window into this unique philosophy of living. Read Less
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ModRec is not just a purveyor of coffee beans from some of the world’s best small-batch roasters, but a singular portal into a world where realness, spontaneity and individualism reign supreme over artifice, pretense and mass culture. Beginning with the bold wordmark, the identity serves as a window into this unique philosophy of living. Photography mirrors the attitude of a brand that doesn’t tolerate BS, while language, colour and pattern unite to evoke the off-beat journey of discovery that awaits subscribers.