OBJECTIVE: Vietnamese tend to skip or do not have quality breakfast time. Therefore, we bring more meaning of having breakfast at home by showing how joyful and exciting when prepare breakfast with Nescafé.
The MV captures the breakfast in different regions of Vietnam - The South (HCM City, Can Tho Province), The Central (Hue, Da Nang) and The North (Hanoi) to bring people together through the first meal of the day
The main 360 MV is posted on Nescafé YouTube and
all the supported contents led the consumers to experience the MV.
Banner on Facebook fanpage to announce the viewers about the MV
360 image on Facebook fanpage to remind the consumers to watch the MV
and join the challenge on Fanpage
----------------------------------------------------------------------------
BTS IMAGES DURING SHOOTING
Team included:
ECD: Blair Parker
Sr. Copywriter: Yen Dang
Sr. Art Director: Huy Pham
Jr.Art Director and BTS photos: Thu Le
Account Lead: Hoang Tran
Production: YanTV
Director: Khuong Ngoc
T H A N K Y O U
