Dulcinea is a traditional bakery shop located in Bogota, Colombia. They are known for their delicious baked goods and amasijos, which are traditional cheese dough creations. As part of their rebranding process, they have developed a menu consisting of their own uniquedishes and new twists on classic recipes. Outlining their new brand, we have created a white universe situated at the kitchen, which allows for a series of pictures to be taken the moment that the dish is finished and ready to be served to the customers at their table. The general look of the new brand is one that is fresh/modern, but still maintains the handmade and artisanal roots that characterized the old brand.