Bam Boom!
Building Tower Game
Challenge: The challenge was to continue a tower building game series from wooden blocks of natural color: develop game name, package and logo. There are plenty similar products on the Russian market, therefore a design of this game should stand out: it must be bright, original package with memorable name, attracts attention and cause emotions with adults and kids. In the same time the design of game should to continue the theme of first game of this series - Torre, made in Mexican style.
Idea: During creation this project I was inspired by culture of Japan: green bamboo, hieroglyphs, torii, some anime and of course samurais - this game should be for true samurais! The name of game happily integrate association with Japanese nature - bamboo and the sound of falling wooden blocks - Bam Boom!
Result: The game has loud, resonant name, package designed in bright, emotional and original way which inspires adults and kids to purchase this product - arigato!
