Designed a mock film festival inspired by the films and style of Swedish film director Lasse Hallström.

I was inspired by the style, landscape, and characters of Hallström’s films and sought to maintain this aesthetic for the festival and the deliverables. This project consisted of a great amount of research and detail starting with the films themselves, finding a location for the festival, and designing a set of deliverables for promotion. 

For the festival poster, after many iterations and refinements, I decided to keep the typography simple and subtle to highlight and bring focus to the landscape image.