This is my identity design for the motion typography festival, Motyf.
This event celebrates typography in motion, and it's exciting possibilities.
"Reshape your idea of typography" was my theme, the idea that typography
is always reshaping itself, in the many forms it can take eg. it's not just for print.
To represent this I created a modern and dynamic visual language consisting of
many colourful letterforms reshaping themselves into other letters.
Motyf identity details
Website
Application of design
Motyf exhibition design
Below are moving projections that would be shone on the main window of the Lexicon to promote the exhibition.
These are just two examples of what could happen as it is a 24 hour long projection.
Promotional moving advert
Exhibition signage
Moving wayfinding
Motyf programme