Case history of the project.


This year for the Lavazza calendar we have collaborated directly with the UN.
The "2030 What are you doing?" Calendar, centered on the 17 Sustainable Development Goals, looks provocatively forward and becomes an artistic megaphone of the UN challenge for the protection of the planet by 2030.
So, unusual for a calendar, the pages are 17, such as Goals and as our ambassadors: known and unknown figures that are already being activated for 2030.
Furthermore, for the first time, the Lavazza Calendar has been launched on TV with five commercials. #2030whatareUdoing
CREDITS:
Executive Creative Director - Michele Mariani
Creative Director / Art - Andrea Lantelme
Deputy Creative Director / Copy - Federico Bonenti
Graphic Designer - Michela Repellino
Photographer - Platon
Director - Bennet Pimpinella
Production - The Box Films

AWARDS:
EPICA AWARDS 2018 Bronze Publication Design


2018 Lavazza Calendar and Adv / 2030whatareUdoing?
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2018 Lavazza Calendar and Adv / 2030whatareUdoing?

The 2018 Lavazza Calendar "2030 What are you doing?" and campaign
10
257
0
Published: