Upside-down, the iconic pink ribbon reads as the word la (Arabic for no).
Agency: Frame frameqatar.com Posted: October 2017
Creative Director/Copy: Kyle Cockeran Art Director: Sweidan Ahmad
Account Director: Anna Barcham Client Service Director: Rasha Makhlouf
Strategic Planning Director: Asterios Chalkias GM: Rami Shana'ah
Agency Supervisors: Hani El Ghazal, Mohammed Atassi
