Branding and Web Development for Chateau des Fleurs
A family-owned landmark built to create joy and memories in our community.
Chateau des Fleurs is a multi-purpose, upscale venue in Eagle, Idaho. It is a luxury destination for weddings, private events, nightly dining, and the home of many signature events, such as Afternoon Tea. The building was inspired by the prestigious Chateau Versailles in France, borrowing style queues from its architecture and elegant interior décor.
I worked closely with the team to design and develop a brand identity system and a custom website development to match. They wanted a website that was visually beautiful, a digital reflection of the building, while still being modern and achieving all of its required functions. Aside from the client-side experience, we built the entire website to be highly customizable and modular. Any team member can easily log-in and update menu items, add new team members, swap featured content and create new events. The website is also fully integrated with Google Analytics and Tag Manager to ensure the customer journey is fully understood and that the data is available for retargeting and to help the marketing team make informed decisions on the direction of future campaigns.
The results have been extremely positive, with significant increases in booking inquiries, website visitors and event reservations.