GEON is a Hungarian architect studio from Budapest.
The new logo shape originates from the word "Geon" : - "Geons are the simple 2D or 3D forms such as cylinders, bricks, wedges, cones, circles, and rectangles corresponding to the simple parts of an object in Biederman's theory of object recognition" - a G is a square and a circle together.
The logo and the text is a sticker in 5 different colors on recycled paper that can be used in various ways in the studio, even on the plans and models.