Mukul Bhatkhande's profile

Bajaj Allianz - Pitch

All characters appearing in this work are fictitious. Any resemblance to real persons, living or dead, is purely coincidental.
Obituary Newspaper Ad Series 
Concept: 
Obituaries in newspapers are a very common practice, and are a way to let people know when someone has passed away. They generally offer a time and place where people can come and pay their respects. They also have names of the family members.

BUT, what of that person’s hopes and ambitions? What of his wishes, the ones that are unfulfilled? He surely must have had a bucket list of things he wanted to do.

We release ads of the people featured in our videos. It’s a first of its kind obituary that talks about the things the person wanted to do, but his family is now picking up the mantle for him.
E-TouchAsana - Social Media Post for Facebook
Concept: 
E-TouchAsana – Inhale deeply to Calculate premium, get a quote with your back straight, choose your plan and exhale… We talk insurance the way you like. How about you #LetsTalkAboutIt
Credits:
Client: Bajaj Allianz
Agency: Experience Commerce
Senior Copywriter: Kshitij Kaushik
Art Direction & Senior Digital Designer: Mukul Bhatkhande
Bajaj Allianz - Pitch
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Bajaj Allianz - Pitch

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