There is a hint of Japan in India and a bit of India in Japan. 

JAPANI is a term affectionately used by Indians for the people of Japan and is a collection that celebrates the cultural similarities and differences of the two countries.

The project was created for the first ever Tokyo Fashion Week in India, at the Wills Lifestyle India Fashion Week, February 15-19, 2012.

Project Research, Concept, Art Direction, Storytelling for the collection JAPANI by PLAY CLAN along with Collateral and Communication for Tokyo Fashion week.

Illustrations by: Swati Sharma
JAPANI
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JAPANI

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Published:

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