Visual Element Curation: Kitsap Humane Society
My first project at KHS was curating and maintaining a visual style. While the organization had obtained a well-designed logo form a local creative firm, their in-house materials were a hodgepodge of colors, fonts, styles, and imagery. I took the best part of what they had, paired it down, added to it, and gave it a structure in which it could be flexible and grow, but still be a recognizable standard.