Times Square Video Campaign - Future Investment Initiative
Location: Times Square, NYC
Date: October 2017
Client: Richard Attias & Associates, WPP, Future Investment Initiative, Public Investment Fund of Saudi Arabia.
In partnership with Thomson Reuters (Branded cities division).
Scope of work: art direction and production of a promotional video campaign for a new high-level event in Riyadh, Saudi Arabia.
The campaign ran on 13 screens in the middle of Times Squares for 2 weeks.
Photos courtesy of Max Lakner/ Fiat Lux NY
Motion graphics by Tomasz Rozynski