All remember from the childhood a big block calendar of 365 days in a year. That the most interesting thing in this calendar was that the almost every day was an event. Therefore as a basis of the visual concept of greeting cards we have taken a tear-sheet of a calendar where in the center is largely allocated the date accompanied with attributes of a holiday. To stylize a format under a calendar as much as possible we have added a card with the interesting facts as a phase of the moon, sunrise and sun down, a name-day and even recipes. This form allows to diversify congratulations, at the same time maintaining one visual and communication tone.