Project Brief
Develop branding & packaging for a new brand that will help people to cope with mental overload. 

Everyone with a busy life and the need to perform mentally on a high standard on daily basis will experience information overload and stress. That will hinder them in delivering a good mental performance. 

BrainBooster has created 3 products that will help you perform. Each product has its own functionality - Mood, Zen & Zoom. 
Concept

The logo is based on the ancient Nazar symbol. A nazar is an eye-shaped amulet believed to protect from the so-called evil-eye curse, which gives you bad luck. The word "nazar" is derived from Arabic and means "sight" or "seeing". BrainBooster products protect customers from the evil of mental overload and helps the brain to "see" again.  


Logo design
Supporting icons

3 supporting icons were designed for each mental state - Mood, Zen and Zoom.
To reduce shipping costs, the packaging was made to fit in a residential mailbox.
The website
The product
BrainBooster
Published:

BrainBooster

Branding & packaging for the BrainBooster brand

Published: