Creative Catchup
The Incubator was created as part of the Maori and Pacific support initiative. The group's purpose is to create a community within Yoobee School of Design by hosting events aimed to inspire and motivate students to learn from industry professionals. In line with this, the Incubator ran their third and final Creative Catchup for the year 2017. Marketing materials were needed to advertise the said event.
The Incubator's target market are young creatives between the ages of 18 to 30 who appreciate good design, and are currently studying a creative diploma or degree in design, film, or animation. They also target students who attend design assembly events, got to exhibitions, and keep up with what's happening on the design scene.
The design needed to be eye-catching, fashionable, youthful, and typography based. It may include illustration elements that either add value or are relevant to the event.
This poster design is heavily inspired by a poster done by Oğuzcan Pelit for the Icerenkoy Tiner Fest. His style and technique for this poster served as a great practice for me in order to improve my skills and learn new techniques at the same time.
Other concepts below:
