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    Flight to the island, IED, showcase, 2010
IED showcase

Collaborators: Jean Pierre Paulet, Massimo Savino

The EuropeanInstitute of Design, a professional school whose mission is the training ofdesigners with different backgrounds and levels of preparation, includes aprogram for interior designers, a course which aims to provide the student withspecialized training in commercial interiors.

Over the academicyear 2009 - 2010, the only design type we took into account was commercialislands located at an airport. Based on the metaphor of the commercial islandand its location in an airport environment, the course received the title of ‘Flightto the islands’, taking advantage of the student projects proposed within thecommercial space in the new terminal of the Aeroport del Prat in Barcelona.

One of the mostcharacteristic features of this Mediterranean airport, is to serve as an airliftto the Balearic Archipelago.

After completingthe various training courses, IED presents the results taken advantage of the facilities, asa commercial storefront, give façade to the building in which the school its currentheadquarters located in Barcelona. With this, the exhibition of the students’work becomes a project of a special nature, (a middle way between an assemblyof window dressings and an exhibition).

It cannot bevisited as an exhibition project, but the exhibition concept was derived fromthe shape of a project. In this sense, basic psychological factors played withthe viewer’s curiosity chasing any passerby who passes before the window. Atthis point, we resorted to traditional folded map used in selecting a tripdedicated to those resort islands worldwide. Uniting various island maps andusing the paper folds, a curtain was drawn coveringthe entire glass surface of the display case. Finally, the glaze paper wasperforated by a series of circular holes located at different heights accordingto users.
With thisresource, the result was extremely successful as the obvious appeal of anexperienced travel map or evoking places you want to visit. And on the otherside of the illusion of flying, there were the real islands, commercial islandsdesigned by students of the third year of interior design, formalized throughmodels and projections, transporting the viewer to an unexpected world.
The public spaceof the street is transformed into a lively urban showroom by exclamations ofsurprise of all who passed by.