cafe & bistro
A branding project for a small cafe in Indonesia. This is a work that I did as a freelancer. Making the logo to resemble a coffee stain, and giving it a sans serif typeface to give it a modern yet timeless design.
Different than most, although modern this design still gives that friendly and down to earth feel to it from the imperfect coffee stain in the logo.
The branding strategy is for the employees to be graceful yet kind to the customers to make the customers feel welcomed and happy.