Do!Nation
Branding and service experience design proposal for Do!Nation, an online service platform where users can donate used clothes in simple steps. The project began with a purpose of proposing a solution to reduce clothing waste in South Korea that causes economical and environmental pollution. In order to shape a proper solution, a long journey of ux design research and analysis took place.
Recyclable bags named Do!Bags sent to users registered for donation
Badge given to first time users
Book containing the entire process of this case study
- This case study was done by a group of three members:
Jiyoung Kim (Leader), Narae Choi, Suhoon Yu
- Work was equally divided among members
- Credit goes to all members of the team
Thank you!
