Abigail Redington's profile

Dole Canned Pineapple

Dole®
Dole® Canned Pineapple is a convenient, ready-to-eat product, available in slices, chunks and crushed.
PROBLEM Young culinary enthusiasts see Dole® Canned Pineapple as a lowly corner store ingredient.
SOLUTION A campaign that illustrates the flexibility of Dole® Canned Pineapple, as an ingredient that can be used year-round in both food & drink recipes. This campaign captured the fun, festive party vibe that Dole® instantly brings to any recipe and atmosphere.
MEDIUM Video, Web, Art Direction
Rich Media Banner ad | Desktop version
Rich Media Banner ad | Mobile version
Rich Media Banner ad | Mobile version
Original recipe videos
Videos located here & here.
Infographics
Dole Canned Pineapple
Published:

Dole Canned Pineapple

Published: