PROJECT OVERVIEW
HIX Lawyer Group Inc. (“HIX Lawyers”) is an online community of leading law professionals who have a passion for helping clients who normally could not afford a lawyer of their statute.
GOALS & OBJECTIVES
When HIX Lawyers approached me for their cooperate branding they made it clear that they wanted this brand to be clean, modern, and to stay current in the market; yet still hold on to their core values.
TARGET AUDIENCES
The target audience is primarily individuals or families who have recently either placed or received a law case.
DELIVERABLES
Logo system
LOGO
The large “X” in the center of the logo was used to eliminate any
dead space within the logo so that I could maximize the focus of
the word “HIX”. I chose to use the color Navy (PANTONE 282 C)
since the color represents HIX Lawyers’ core values: trust, loyalty,
wisdom, and confidence.
