F o u r
Fay




A hotel room becomes a sliding door to four parallel lives.

A man and four different women. Their stories intertwine and overlap with very different atmospheres, bringing to life a unique storytelling experiment.

Starring Game of Thrones' star Liam Cunningham, 'Four' is a cinematic twist on the classic fashion film formula that brings the iconic Fay 4 Ganci jacket to life.







     
Agency: DUDE
Film Direction: Valentina Be
Creative Directors: Lorenzo Picchiotti, Livio Basoli
Art Director: Giuseppe Calì
Copywriter: Alessia Cassarino
Webdesigner: Guizzardi Giovanni