Fresh Farms is a national co-op that came to me looking to create an online network of local farmers.  The goal was to provide a brand to unify the national store front as well as give opportunities to educate users about the brand, the mission, and the benefits of using the Fresh Farms network.  I used custom-tailored photography to showcase some of the award-winning contributing farms.  I included a section, which provided additional resources to farmers to increase engagement and community relations between local and national farmers.  The site included a very intuitive banner navigation, which allowed farmers and purchasers to easily navigate to the most visited areas of the site.