Some people think that the Arctic is a distant, mysterious place, impossible to reach, always cold and covered in snow. But those living on the island of Spitsbergen can easily break these stereotypes! The local arctic way of life is truly unique, and the northern wildlife and nature are fascinating. You can make sure these words are nothing but true by just having a look at the map. People first settled in this place with its harsh climate a long time ago; they have built their towns here, and they now lead their lives, they work, they bring up their children here, and they wouldn’t trade their home for anything else. This is why everything located on this island has a full right to be called “the northernmost”. Our advertising project The northernmost is willing to tell the world about the extraordinary life on Spitsbergen and about its rich culture and nature.
The visual element of our project was inspired by geographic maps, newspapers and the nature of the island. This is what our advertisement builder is based on. The main poster consists of eleven short articles telling interesting facts about Spitsbergen and its peculiarities. Each information unit can be used on separate posters of The northernmost advertising campaign.
Who wouldn't like to have something to remind of the long, pleasant trip? Specialty beer from Spitsbergen would make a great souvenir. Moreover, it is a decent choice for exporting to other countries. Full desktop and mobile version of the northernmost site tells about the interesting features of the island of Spitsbergen.
THANKS / SPASIBO!
