COVER DESIGNS
A series of cover designs created for a medical booklet.
We were asked to create a medical booklet by one of our clients. We suggested that they try something different, something that was more graphic and modern when compared to what is usually produced within the industry.
Many medical companies have a similar style. They use similar colours and type. The colours are usually green or blue and everything looks very sterile and cold. We decided to push our client out of their comfort zone.
We firstly produced a series of covers that were more striking and against the norm. Some used their current branding (green gradients, vector pattern) and tied this into our new designs. Others used different patterns and bold colours to express what the booklet was about in a more subtle way.
