轉角物語 / Piecho Chocolate
【轉角物語 / Piecho Chocolate】

轉角物語是以女性為客群的甜酒巧克力,共4種口味。
當將巧克力塊剝下,而留下像轉角的角度:轉角中遇見甜酒巧克力的微醺奇幻故事。
(Piecho,取自a piece of chocolate和a piece of a story 的概念)
以鮮豔、飽和及充滿幻想性的插畫視覺形象,帶出品牌的獨特性:
。葡萄:烏鴉的紫色鼓音
。檸檬:貓頭鷹的檸檬午後
。香橙:星夜裡浣熊的橘色世界
。櫻桃:櫻桃樹裡的一艘狐狸紙船
是大人感官中專有細膩的微幻想、微輕甜。

Piecho Chocolate is a brand of liqueur chocolate, which targets female consumers. The brand offers four flavors of chocolate.
When a piece of chocolate is broken away from the bar, a corner is formed at a random angle. The customer is about to enter an unexpected, captivating, and thought-provoking world of flavor, triggering her imagination as she tastes the liqueur filling within.
The unique characteristics of the brand are depicted in the strong, bright colors combined with the surreal imagery of the illustrations:

。 Grape: The crow plays she drum to the beats of the surrounding grapes
。 Lemon: The owl enjoys she lemon-flavored afternoon
。 Orange: The raccoon explores her orange world under the shining stars 
。 Cherry: The fox sails his paper boat in the ocean of cherries

The images represent the elusive fantasy and delicate sweetness that appeals to adult consumers.

// Piecho //
1、The word “Piecho” comes from the phrase “a piece of chocolate.” When a piece of chocolate is broken off from the bar, a corner with a random angle is formed.
2、This experience of a random, previously unknown angle is similar to suddenly encountering a piece of a story. When the corner of the chocolate is freshly broken away from the bar and put into the mouth of the customer, she is about to experience a flavor that is just as intriguing and stimulating as a story about to begin.
3、Since the chocolate contains a liqueur filling, taking a bite transports you instantly into a dizzying domain of fantasy and imagination.
                       Grape / The crow plays she drum to the beats of the surrounding grapes / 烏鴉的紫色鼓音
                       Cherry / The fox sails his paper boat in the ocean of cherries /  櫻桃樹裡的一艘狐狸紙船
                       Orange / The raccoon explores her orange world under the shining stars /  星夜裡浣熊的橘色世界
                        Lemon / The owl enjoys she lemon-flavored afternoon / 貓頭鷹的檸檬午後



/ AWARDS 獎項  /  Piecho Chocolate
      2018 HOW International Design Awards  / Illustration / Merit Award
      3x3 International Illustration Show No.15 / Honorable Mention
      2017 Taitung Art Exhibition / Merit Award
      2017 Pingtung Fine Arts Exhibition / Judges' Award

★ / Exhibitions 展覽   /  
      AFIH2019 / AFIH / The Peninsula Beijing RM 520 / 2019/06/20 -23
      2019 ART TAICHUNG / Taiwan Art Gallery Association / TAGA / Millennium Hotels and Resorts / 2019/07/18-21
    T square, Wunderkammer / National Tainan Living Art Center / 2018 / 02/22-04/08
      2017 Taitung Art Exhibition / Taitung Art Museum / 2017/11/07-12/03
      2017 Pingtung Fine Arts Exhibition / The Cultural Affairs Department of Pingtung County / 2017/11/18-12/17



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轉角物語 / Piecho Chocolate
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轉角物語 / Piecho Chocolate

【轉角物語 / Piecho Chocolate】 Piecho Chocolate is a brand of liqueur chocolate, which targets female consumers. The brand offers four flavors of choc Read More
471
4,393
12
Published: