long-term care center went through a full corporate rebrand with Ideon Agency
, a boutique brand consulting agency based in New York City. Steve and Sandy Pell were hired to illustrate a graphic garden illustration that would be used as a large-scale colouring book mural during their public brand relaunch party.
Since 1907, Parker has led the way in aging services - challenging, changing, and expanding the idea of what it means to grow older in America. They are a pioneer in their field and among the first to embrace person-directed care, small home models, and changing the conversation around aging in America.