Pravda
The iconic quarter Pravda is a diverse architectural ensemble, which includes objects of historical heritage and modern architecture. The quarter has historically formed as a media cluster, which began with the newspaper of the same name, Pravda, and currently includes the All-Russian State Television and Radio Broadcasting Company, the Moscow 24 television channel, and other media companies. Now Pravda is a special place with a unique history and unique opportunities. The logo for the city quarter Pravda, which includes 2 towers of a residential complex, interconnected. The corporate pattern resembles the windows of a residential complex. A brand book was developed for the city quarter, which also includes the design of business documents, branded clothing for sales managers and maintenance staff, the design of promotional materials and a conceptual solution for navigating the territory.
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/DESIGNERS
Ksenia Grechishkina
Victoria Vysotskaya
Victoria Vysotskaya
Tatyana Kirichenko
