Tuborg - Beer Plugs
Loud music affects your hearing, but it also makes you drink more and faster.
So we created the Beer Plugs - the best way to enjoy music and beer - for longer. Ear Plugs in the disguise of pints of lager in a tiny beer holder; made to fit your ears perfectly, so that you can drink with respect, protect your hearing and enjoy the music even more.
I was involved in the packaging design of this project.