Taiga Healer
Label Design and Bottle Shape
Liqueur tincture
Concept
The main cultural layer when positioning the drink "Taiga healer" is the theme of nostalgia for the past, "when the water was cleaner and people are kinder", multiplied by a trending environmental theme. This is a "soulful", close and understandable to people brand, which connects the consumer to a strong and positive emotion, which causes trust with its origin. A good product - a product made from the purest water, is infused with natural, natural ingredients, etc. etc. Those. everything should be very natural, environmentally friendly. As in those distant years, when chemistry was not!
Thank you! Cпасибо! ¡Gracias! Vielen Dank! 謝謝！ Merci! شكرا لك! Дзякуй! ありがとう！
