A study of American typography, inspired by the Appalachian Mountains and my grandfather.
At the onset of the design, I also found myself fondly remembering my departed grandfather, Charles R. Crowell. He was born and raised deep in the mountains of Virginia, home to some of the most beautiful landscapes and oldest cultures in America. Combining typographic influences, memories, with beautiful landscapes, the typeface needed a name to encompass them all. Out of this swirl of ideas, Applewine was born.