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    People believe that “heroes have special powers”. But the truth is #HeroesAreAmongUs (#KahramanlarAramızda) With Netflix Turkey, we have develop… Read More
    People believe that “heroes have special powers”. But the truth is #HeroesAreAmongUs (#KahramanlarAramızda) With Netflix Turkey, we have developed a teaser campaign for fresh broadcasted web miniseries: The Defenders. Daredevil, Jessica Jones, Luke Cage and Iron Fist are the realistic heroes who protect the streets instead of saving the world. That is why we prefer to use streets are our campaign’s medium. First, we have made collaboration with Turkish Marvel’s Comic Artist Yıldıray Çınar. Yıldıray drew four heroes in compositions that include their different personal stories. Then we have placed these artworks to the different districts’ streets, not a very common spots but the more like alleys. While the artworks were painted on the walls, we have recorded process and have made a making-of video. Let’s witness the greatest struggle of history! Read Less
    Published:
Client: Netflix
Advertising Agency: Tribal Worldwide İstanbul
Managing & Creative Director: Arda Erdik
Creative Director: Başar Bellisan
Copywriter: Merve Selamet, Kadri Bayhaner
Art Director: İsmail Anıl Güzeliş, Emre Karaca, Ali Can Baytok, Sezen Balcı
Comic Artist: Yıldıray Çınar (marvel.com/comics/yildiray_cinar)
Director/Videographer/Filmmaker: Melih Kundakçıoğlu (vimeo.com/melihk)
Production: Profilm
Productor: Levend Çağıl
Sound Designer: Ayşe Geşli, Ahmet Turgul

2017, İstanbul-Turkey