HUGS Broth is a new chicken bone broth company. Their market is anyone and everyone who is looking for a nourishing, warm and healthy product to aid in having a healthy gut. This broth provides comfort and warmth like a hug from your loved ones, a grandmother perhaps. The above image would be the landing page to their new website!

This logo was designed with comfort, organic nutrition and love in mind. The warm, calming and friendly colors invite you in, while the shape and graphic itself portrays the product and the love put into it.

The primary font used for this brand, resembles the hand writing of the company owner. It reinforces the brand's personal and caring look and feel.

Front & Back of business card

These three images are for social media use. They use appropriate imagery, one of a pot of broth, one of some of the ingredients used in making the broth and lastly one of a mother embracing her children. These images accurately portray what the brand produces and what the brand stands for. Healthy, comforting, delicious broth made from the heart and for the gut.