Andrea Jonker's profile

Bad Blood Brewing - Craft Blood

​​​​​​​THE PROJECT

Practice-led Research / Research-led Practice

In 2015, as part of my BA (Hons) Degree, a research-led practice project was required. My field of research involved the gendering and Disneyfication of blood in children's animated movies. The project required us to use our line of research to create a practical element. This involved writing the brief, deciding on deliverables and executing the designs. 

THE BRIEF

A home away from home.

Design and develop a once off, unique hotel in a world that does not exist. The “hotel “can be anything from a small inn, a bed-and-breakfast to an upmarket boutique hotel. Capture the feeling of a “home away from home”.  
​​​​​​​THE BLUE BLOOD HOTEL AND KITCHEN

A hotel for Vampires

Situated along the majestic River Styx in the scenic town of Transylvania, the Blue Blood is the place to be! Whether you’re grabbing a pint in our trendy bar, indulging in a delicious meal in the outdoor living room, chilling in our chic rooms or getting down to business in our state-of-the-art conference space, every moment is designed to take your experience to a whole new level.

BAD BLOOD BREWING

A little on the dark side, Bad Blood Brewing is a range of Craft Blood stocked exclusively at the Blue Blood Kitchen. These are not your average pint! With six unique flavours, Bad Blood has something for every sucker. Featuring a blend of Leucocytes, Erythrocytes, Thrombocytes and Plasma, these are sure to have you dying for more!
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[ HIP-HOP RAPPER ] 
A strong, black, cultural craft blood with hints of gold and bling. This blood rhymes to a beat and may result in the use of urban slang. 
Best served with breakdancing, graffiti , and turntablism.  
[ SWEET OLD LADY ] 
This mature craft blood has subtle undertones of mothballs and prunes.It is sweet, good old fashioned drink. 
Your favourite flavour – best served with a cheek pinch and a hug. 
[ EMO KID ] 
An unenthusiastic, melodramatic craft blood mixed with tears of sadness and despair. Like a Goth, only much less dark and much more Harry Potter. Serve with heartbreak and black eyeliner.
[ PUNK ROCKER ] 
A rebellious, non-conforming craft blood that does not give a f*#k! It’s not just a taste or attitude – it’s a way of life. 
This strong flavour is best served with anti-establishment and anarchy. 
[ VEGAN HIPPIE ] 
This free-flowing craft blood, with hints of flowers and tie-dye, is the perfect gluten-free drink for non-violent, anti-government protesters. 
Embrace life to the fullest! Serve with peace, love, and happiness. 
[ NEW YORK HIPSTER ] 
A creative, young craft blood with hints of counter-culture and indie-rock. 
This distinct flavour, with Apple™ undertones, pairs well with unheard music, unseen art, and unworn fashion.  
Bad Blood Brewing - Craft Blood
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Owner

Bad Blood Brewing - Craft Blood

A modern take on Craft Beer, but for Vampires. Grab a refreshing pint of Craft Blood - Six unique flavours to suck from!

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