"Henry's Honey is a is a premium British company that prides themselves on producing luxury, organic honey."
They wanted a clean, modern label and logo design that reflects their high-end, pure honey. Minimalistic is the approach they were interested in, only including the essentials.
With this design, I went for a clean, elegant look. I wanted the "Henry's Honey" typography to feel free-flowing as if to represent the flight and movement of the bee.