C.Tech is a digital organization focused on bringing their users to the forefront of digital cloud data mining and generalized AI.
When we worked on the branding aspect of C.Tech, we payed special attention to the chosen color/colour; a light sky blue. Using this, the blue was incorporated into all aspects of the branding. This allowed for a unique identity with recognisable features to be developed.
When solidifying the fundamentals behind the design and layout of an app or website, simply questioning how things will look is not enough — you have to think about how they feel.
We used this principle when designing the website and app for C.Tech.