MINI USA
a small sampling of various webs
Breakout + Monster Box 
We convinced MINI to break tradition for this Sport Button campaign and created some MINI magic, liberating their Sport Coupe from the confines of banner world. The breakout banners were killer. The concept work for the pitchin' Monster Box campaign never got out the door. But I love the hell out of it.

» View on bannerblog.com


DECK THE HOLIDAYS
BSSP had their creatives dream-up 30 original holiday-themed pieces to gift the world. I created a snowball-slinging day waster that featured fellow BSSP'rs. MINI saw it and wanted one of their own. Why not? They must have seen the snowball-hurling Yeti up my sleeve.


ALWAYS OPEN 
I love the interaction of this unit. I filled in as designer on this concept by Dann Petty. Tossed in another Yeti for good measure.

» Flash Designer: Davi-T
» View on bannerblog.com

CLUBMANIA 
With the release of their new Clubman, MINI was looking to celebrate. CLUBMANIA swept the nation. And people demanded more pinball! This unit was designed to support the new campaign from BSSP. It lived primarily as an expandable banner unit before becoming a game for Nintendo Wii. Banner restraints kept design minimal. But the gesture-based interaction of the Wii console provided the perfect enhancement.

» video spot
» clubmanpinball.com



CARFUN FOOTPRINT  
We developed a concept for MINI which allowed users to tally their Carfun Footprint. Under the creative direction of Steve Mapp and Jordan Kretchmer, we supplied interaction and design inspiration to Struck. They created the killer 3D, motion-rich experience we were looking for. It lived as an expandable banner unit as well as having its own domain.


MINI USA
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MINI USA

Various web projects for MINI USA featuring their Sport Coupe and Clubman in: Breakout, Pinball, Always Open, & Carfun Footprint.

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Published: