With the task of promoting Adris on another Weekend Media Festival in Rovinj, Brigada took the idea of growth, through identification and nurturing of the potential, and transformed it into living, organic installation with growing grass. Unlike the previous Adris promotional stands at the WMF in Rovinj, where the pavilion was primarily a visual experience, this time focus was on the phenomenon of growth. A natural ambient has been created, opposed to an unusual form around which festival visitors stopped, used it to relax, talk, work on their computers or just go through Adris corporate publications. Installation seemed so convincingly natural, even a local seagull decided to take a look and have a rest in the grass.
