Lunar New Year – Michael Kors
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    Michael Kors Lunar New Year Digital Campaign
    Published:
MICHAEL KORS – LUNAR NEW YEAR 2017
Michael Kors approached me to work with their in-house design team to develop
and design the brand's 2017 Lunar New Year digital campaign. The campaign
includes a series of 9 hand made papercrafted feather filled photographs and a video,
both featuring a Michael Kors capsule collection. The Michael Kors team used the
feathers, having them directly translated and reproduced, to inform their flagship
store's window displays throughout Asia and in London.
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Stills
Creative Direction: Michael Kors
Art Direction: Nicole Licht & Michael Kors
Design, Props, Styling: Nicole Licht
Stylist Assist: Melissa Deckert
Photography: Brad Bridgers

Video
Creative Direction: Michael Kors
Director, Art Direction, Props, Styling: Nicole Licht
Video Production: Rare Icons
Editing: Offsite Productions
Color Grading: Shawn King Color