user's avatar
TASTE FOOD
Packaging


TASTE FOOD

这是一家在武汉全新创建的餐饮连锁品牌,主营小龙虾饭。品牌以“很下饭”作为全新定位,关注“吃”这个每日重复的基本行为,希望重新捕捉现代人与食物之间的期待和幸福。全新的品牌形象以略带夸张和诙谐的视觉形象,形成了独特的识别和趣味。

This is a brand-new restaurant chain established in Wuhan, mainly engaged in crayfish rice. The brand takes "Taste food" as its new orientation, pays attention to the daily repetition of "eating", hoping to recapture the expectation and happiness between modern people and food. Brand new brand image with a slightly exaggerated and humorous visual image, forming a unique identity and interest.


Award:2017 Kan Tan-Keung Design Award ( Professional / Excellence )
Creative Team:Yang Zhongli Marketing ( Shanghai / Guangzhou / Wuhan )


TASTE FOOD
2.7k
26.6k
95
Published: