Arnott’s is the largest producer of sweet and savoury biscuits in Australia, with a total of 125 different biscuits in the range. Arnott’s create products that bring people together, to make everyday moments a little more delicious. However, the range has remained confined to the processed food category, amongst a much wider range of fast-moving consumer goods and constantly changing user needs.

"Arnott's Wash Time" banners

"Arnott's Wash Time" floor sticker

"Arnott's Wash Time" shelf display

This product range was sent to Arnott’s Biscuits Limited. The Director of Packaging Development Asia Pacific, Liza Vernalls, replied saying “I really like the way you have built the Arnott’s ellipse shape into the label design, it flows nicely. The variety pack is a great idea and the carton with a window is perfect for gifting. Overall, it could fit well with brand enthusiasts.”